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Understanding Employees’ Preferences: The Key to CPA Firms Attracting Top Talent in 2025

CPA Practice

The field of public accounting is undergoing significant change, from rapid advancements in technology to evolving client expectations, including increasing demand for strategic advisory services. However, in 2025, many CPA firms will be dealing with a challenge that is far from new: attracting skilled talent.

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Friday Footnotes: PwC Completes Its Punishment; Hybrid Work Should Stay in 2025; Deloitte Clutters Up the Dark Web | 1.3.25

Going Concern

Psst, take our 2025 Predictions for the Accounting Profession survey. Footnotes is a collection of stories from around the accounting profession curated by actual humans and published every Friday at 5pm Eastern. He says 2024 was all about proving what AI brings to the tableand expects 2025 will shift more into scaling it.

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Public Accounting Starting Salaries Expected to Rise About 9% in 2025

CPA Practice

Starting salaries in public accounting are projected to increase an average of 8.9% in 2025 and roles in audit and assurance expected to rise by an average of 9.5%, according to a CPA Practice Advisor analysis of public accounting pay data provided by specialized staffing firm Robert Half. Manager: 5.5%

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First Glimpse of 2025 Projected Salary Ranges For Public Accounting

CPA Practice

’Tis the season for staffing firms to release their salary prognostications for various accounting and finance roles for the upcoming year, and one of the first for 2025 comes from Atrium. The staffing and recruiting firm recently put out its 2025 Salary Guide , which includes a section for finance and accounting.

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State Societies in Action: Wisconsin Institute of CPAs

CPA Practice

State CPA Societies in Action is a series of articles spotlighting the varied educational, advocacy, networking and professional activities of the state CPA societies across the U.S. birth rates, rising retirements, fewer high school graduates attending college, and a decrease in accounting graduates.

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Public Accounting Salary Projections For 2025, According to Staffing Firm LHH

CPA Practice

Average public accounting salaries in audit/assurance are expected to range from $80,000 for an associate to $140,550 for a manager in 2025, while the average salaries for roles in tax are projected to range from $79,800 for an associate to $172,200 for a senior manager next year, according to LHH Recruitment Solutions.

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Confidential to Clients: Don’t Trust a CPA With a Word Cloud on His Website in 2025

Going Concern

According to the indictment, Jerkins, a Certified Public Accountant, owned Jerkins Business Solutions (JBS) which provided tax preparation, bookkeeping, and payroll services, among other accounting and financial services, for individuals and businesses since 2015. JBS had office locations in Fairview and Nashville, Tennessee.