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Understanding Employees’ Preferences: The Key to CPA Firms Attracting Top Talent in 2025

CPA Practice

The field of public accounting is undergoing significant change, from rapid advancements in technology to evolving client expectations, including increasing demand for strategic advisory services. However, in 2025, many CPA firms will be dealing with a challenge that is far from new: attracting skilled talent.

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Earn $20 per Book Promoting My Tax Preparer Book from Home in Your Spare Time

AdviceForTaxpreparers

by Bill Meador, CPA, JD. My name is Bill Meador and I am writing a book to help tax staff succeed in a public accounting firm tax department. Since I do not plan to sell this book through a publishing company, I need another way to market the book to the public. Bill Meador, CPA, JD. It’s your choice.

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Wipfli Merges In Michigan CPA Firm Clayton & McKervey

CPA Practice

Top 20 accounting firm Wipfli is combining with Southfield, MI-based CPA firm Clayton & McKervey, effective Sept. Clayton & McKervey is the 259th biggest accounting firm in the U.S. million during its most recent fiscal year, according to INSIDE Public Accounting.

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Starting your own CPA firm: Tips from 2 success stories

ThomsonReuters

Now that tax season is in full swing for many practitioners, you may find yourself questioning if this is the right time to break off and explore starting your own CPA firm. Together, we discuss career paths and the best advice for those looking to rise to individual success within the tax and accounting profession.

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CPA Firm Managing Partner Weighs in on How to Rebuild the Talent Pipeline

CPA Practice

How to fix the crumbing talent pipeline in the accounting profession is a topic on the minds of many people these days. And it popped up at a session during the first day of the 2023 Unique CPA Conference, “Bridging the Gap,” in the Chicago suburb of Rosemont, IL, on Tuesday. You don’t have to be a CPA.

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Building CPA Practice From Scratch: Luke Gheen

BuildYourFirm

Would you leave a safe and comfortable controller position at a large company to start your own CPA firm? in Colorado Springs, did – in his early 30s and without any public accounting experience. Guest Bio: Luke Gheen, MBA, CPA, Certified Tax Coach. That’s what Luke Gheen, founder of Gheen & Co.

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Los Angeles-Based CPA Firm Receives High Praise from Accounting Today

KROST

. – KROST CPAs and Consultants, Los Angeles-based firm, receives two new accolades from Accounting Today , Top 100 Firms, and Fastest-Growing Firms in the U.S. In the previous year, they were named Best of the Best and Top 200 Firm by INSIDE Public Accounting (IPA) for the fifth year in a row.