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We recently announced a strategic partnership with Xeinadin that builds upon years of working together. Ellie Redfern , Enterprise Account Manager at Xero, recently spoke with Symon Barkway , a partner at the Xeinadin Sittingbourne office and the area managing partner of the North Kent region, on his journey with Xero and why he’s passionate about helping other accounting firms embrace change.
This year we're especially thankful for our clients and our team - it is their collective energy, positivity, and dedication to success that has made this such a great year.
We are starting a new 'profile' series that will feature 'firms.' This doesn't mean that we are ending our ProAdvisor Profiles, we will just be running the new series as submissions occur.
Customer experience (CX) is more than a buzzword – it’s pivotal to building solid relationships with your customers and gaining a competitive edge. It’s often discussed in the context of large businesses like airlines or banks, but CX is equally important for small businesses, where things like recommendations and positive reviews can make a huge difference.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
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